HRT - Hormone Replacement Therapy in Bedminster, NJ

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 HRT For Men Bedminster, NJ

What Causes Menopause?

The most common reason for menopause is the natural decline in a female's reproductive hormones. However, menopause can also result from the following situations:

Oophorectomy: This surgery, which removes a woman's ovaries, causes immediate menopause. Symptoms and signs of menopause in this situation can be severe, as the hormonal changes happen abruptly.

Chemotherapy: Cancer treatments like chemotherapy can induce menopause quickly, causing symptoms to appear shortly after or even during treatment.

Ovarian Insufficiency: Also called premature ovarian failure, this condition is essentially premature menopause. It happens when a woman's ovaries quit functioning before the age of 40 and can stem from genetic factors and disease. Only 1% of women suffer from premature menopause, but HRT can help protect the heart, brain, and bones.

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If you're a woman going through menopause and find that you have become increasingly depressed, you're not alone. It's estimated that 15% of women experience depression to some degree while going through menopause. What many women don't know is that depression can start during perimenopause, or the years leading up to menopause.

Depression can be hard to diagnose, especially during perimenopause and menopause. However, if you notice the following signs, it might be time to speak with a physician:

  • Mood Swings
  • Inappropriate Guilt
  • Chronic Fatigue
  • Too Much or Too Little Sleep
  • Lack of Interest in Life
  • Overwhelming Feelings

Remember, if you're experiencing depression, you're not weak or broken - you're going through a very regular emotional experience. The good news is that with proper treatment from your doctor, depression isn't a death sentence. And with HRT and anti-aging treatment for women, depression could be the catalyst you need to enjoy a new lease on life.

 HRT For Women Bedminster, NJ

Hot Flashes

Hot flashes - they're one of the most well-known symptoms of menopause. Hot flashes are intense, sudden feelings of heat across a woman's upper body. Some last second, while others last minutes, making them incredibly inconvenient and uncomfortable for most women.

Symptoms of hot flashes include:

  • Sudden, Overwhelming Feeling of Heat
  • Anxiety
  • High Heart Rate
  • Headache
  • Nausea
  • Dizziness

Typically, hot flashes are caused by a lack of estrogen. Low estrogen levels negatively affect a woman's hypothalamus, the part of the brain that controls body temperature and appetite. Low estrogen levels cause the hypothalamus to incorrectly assume the body is too hot, dilating blood vessels to increase blood flow. Luckily, most women don't have to settle for the uncomfortable feelings that hot flashes cause. HRT treatments for women often stabilize hormones, lessening the effects of hot flashes and menopause in general.

 Ipamorelin Bedminster, NJ

Mood Swings

Mood swings are common occurrences for most people - quick shifts from happy to angry and back again, triggered by a specific event. And while many people experience mood swings, they are particularly common for women going through menopause. That's because, during menopause, the female's hormones are often imbalanced. Hormone imbalances and mood swings go hand-in-hand, resulting in frequent mood changes and even symptoms like insomnia.

The rate of production of estrogen, a hormone that fluctuates during menopause, largely determines the rate of production the hormone serotonin, which regulates mood, causing mood swings.

Luckily, HRT and anti-aging treatments in Bedminster, NJ for women work wonders for mood swings by regulating hormone levels like estrogen. With normal hormone levels, women around the world are now learning that they don't have to settle for mood swings during menopause.

 Sermorelin Bedminster, NJ

Weight Gain

Staying fit and healthy is hard for anyone living in modern America. However, for women with hormone imbalances during perimenopause or menopause, weight gain is even more serious. Luckily, HRT treatments for women coupled with a physician-led diet can help keep weight in check. But which hormones need to be regulated?

  • Estrogen: During menopause, estrogen levels are depleted. As such, the body must search for other sources of estrogen. Because estrogen is stored in fat, your body believes it should increase fat production during menopause. Estrogen also plays a big part in insulin resistance, which can make it even harder to lose weight and keep it off.
  • Progesterone: Progesterone levels are also depleted during menopause. Progesterone depletion causes bloating and water retention, while loss of testosterone limits the body's ability to burn calories.
  • Ongoing Stress: Stress makes our bodies think that food is hard to come by, putting our bodies in "survival mode". When this happens, cortisol production is altered. When cortisol timing changes, the energy in the bloodstream is diverted toward making fat. With chronic stress, this process repeatedly happens, causing extensive weight gain during menopause.
 HRT Bedminster, NJ

Low Libido

Lowered sexual desire - three words most men and women hate to hear. Unfortunately, for many women in perimenopausal and menopausal states, it's just a reality of life. Thankfully, today, HRT and anti-aging treatments Bedminster, NJ can help women maintain a normal, healthy sex drive. But what causes low libido in women, especially as they get older?

The hormones responsible for low libido in women are progesterone, estrogen, and testosterone.

Progesterone production decreases during perimenopause, causing low sex drive in women. Lower progesterone production can also cause chronic fatigue, weight gain, and other symptoms. On the other hand, lower estrogen levels during menopause lead to vaginal dryness and even vaginal atrophy or loss of muscle tension.

Lastly, testosterone plays a role in lowered libido. And while testosterone is often grouped as a male hormone, it contributes to important health and regulatory functionality in women. A woman's testosterone serves to heighten sexual responses and enhances orgasms. When the ovaries are unable to produce sufficient levels of testosterone, it often results in a lowered sex drive.

 Hormone Replacement Bedminster, NJ

Vaginal Dryness

Often uncomfortable and even painful, vaginal dryness is a serious problem for sexually active women. However, like hair loss in males, vaginal dryness is very common - almost 50% of women suffer from it during menopause.

Getting older is just a part of life, but that doesn't mean you have to settle for the side effects. HRT and anti-aging treatments for women correct vaginal dryness by re-balancing estrogen, progesterone, and testosterone. When supplemented with diet and healthy living, your vagina's secretions are normalized, causing discomfort to recede.

Hormone Replacement Therapy Bedminster, NJ


Uterine fibroids - they're perhaps the least-known symptom of menopause and hormone imbalances in women. That's because these growths on the uterus are often symptom-free. Unfortunately, these growths can be cancerous, presenting a danger for women as they age.

Many women will have fibroids at some point. Because they're symptomless, they're usually found during routine doctor exams. Some women only get one or two, while others may have large clusters of fibroids. Because fibroids are usually caused by hormone imbalances, hysterectomies have been used as a solution, forcing women into early menopause.

Advances in HRT and anti-aging medicine for women give females a safer, non-surgical option without having to experience menopause early. At Global Life Rejuvenation, our expert physicians will implement a customized HRT program to stabilize your hormones and reduce the risk of cancerous fibroid growth.

 HRT For Men Bedminster, NJ


Endometriosis symptoms are much like the effects of PMS, and include pelvic pain, fatigue, cramping, and bloating. While doctors aren't entirely sure what causes this painful, uncomfortable condition, most agree that hormones - particularly xenoestrogens - play a factor.

Endometriosis symptoms are much like the effects of PMS and include pelvic pain, fatigue, cramping, and bloating. While doctors aren't entirely sure what causes this painful, uncomfortable condition, most agree that hormones - particularly xenoestrogens - play a factor.

Xenoestrogen is a hormone that is very similar to estrogen. Too much xenoestrogen is thought to stimulate endometrial tissue growth. HRT for women helps balance these hormones and, when used with a custom nutrition program, can provide relief for women across the U.S.

 Sermorelin Bedminster, NJ

What is Sermorelin?

Sermorelin is a synthetic hormone peptide, like GHRH, which triggers the release of growth hormones. When used under the care of a qualified physician, Sermorelin can help you lose weight, increase your energy levels, and help you feel much younger.

 HRT Bedminster, NJ

Benefits of Sermorelin

Human growth hormone (HGH) therapy has been used for years to treat hormone deficiencies. Unlike HGH, which directly replaces declining human growth hormone levels, Sermorelin addresses the underlying cause of decreased HGH, stimulating the pituitary gland naturally. This approach keeps the mechanisms of growth hormone production active.

  • Benefits of Sermorelin include:
  • Better Immune Function
  • Improved Physical Performance
  • More Growth Hormone Production
  • Less Body Fat
  • Build More Lean Muscle
  • Better Sleep
 Hormone Replacement Bedminster, NJ

What is Ipamorelin?

Ipamorelin helps to release growth hormones in a person's body by mimicking a peptide called ghrelin. Ghrelin is one of three hormones which work together to regulate the growth hormone levels released by the pituitary gland. Because Ipamorelin stimulates the body to produce growth hormone, your body won't stop its natural growth hormone production, which occurs with synthetic HGH.

Ipamorelin causes growth hormone secretion that resembles natural release patterns rather than being constantly elevated from HGH. Because ipamorelin stimulates the natural production of growth hormone, our patients can use this treatment long-term with fewer health risks.

Hormone Replacement Therapy Bedminster, NJ

Benefits of Ipamorelin

One of the biggest benefits of Ipamorelin is that it provides significant short and long-term benefits in age management therapies. Ipamorelin can boost a patient's overall health, wellbeing, and outlook on life.

When growth hormone is produced by the pituitary gland using Ipamorelin, clients report amazing benefits. Some of those benefits include:

  • Powerful Anti-Aging Properties
  • More Muscle Mass
  • Less Unsightly Body Fat
  • Deep, Restful Sleep
  • Increased Athletic Performance
  • More Energy
  • Less Recovery Time for Training Sessions and Injuries
  • Enhanced Overall Wellness and Health
  • No Significant Increase in Cortisol

Your New, Youthful Lease on Life with HRT for Women

Whether you are considering our HRT and anti-aging treatments for women in Bedminster, NJ, we are here to help. The first step to reclaiming your life begins by contacting Global Life Rejuvenation. Our friendly, knowledgeable HRT experts can help answer your questions and walk you through our procedures. From there, we'll figure out which treatments are right for you. Before you know it, you'll be well on your way to looking and feeling better than you have in years!


Request a Consultation

Latest News in Bedminster, NJ

Did Trump bury his first wife at his N.J. golf course to get a tax break? The savings don’t add up, experts say.

Since former President Donald Trump’s first wife Ivana was buried in a plot at the ...

Since former President Donald Trump’s first wife Ivana was buried in a plot at the Trump National Golf Club in Bedminster last month, questions have come up about whether the golf course property will benefit from the tax exempt status given to cemeteries.

The questions spread on social media, partially spurred by a Dartmouth professor who called the cemetery “a trifecta of tax avoidance” in a Tweet.

In fact, the Trump Family Trust, which oversees the cemetery, was granted a certificate of authority for the cemetery in February 2016, long before the death of Ivana Trump, state records show, and the tax exempt status granted to cemeteries applies only to a tiny portion of the overall golf club, according to experts. The cemetery consists of 10 plots covering about 5,700 square feet, or .13 of an acre, records show, while the entire golf course covers more than 500 acres.

Based on state law, any tax breaks for the cemetery would only apply to the 5,700 square feet, not the entire golf club property, said June Toth, a certified public accountant who provides audit and accounting services to cemeteries in New Jersey. Cemeteries in New Jersey are exempt from taxes, including property taxes, inheritance taxes, plus income, business and sales taxes.

“It’s only 10 plots. There are McMansions in New Jersey that are larger than that square footage. I don’t see any major tax avoidance here with the small plot,” said Toth.

“It’s not a big money saving deal,” agreed Judith Welshons, deputy executive director of the New Jersey Cemetery Association, who said she was speaking as a private citizen and not as a spokeswoman for the organization she represents. “This is something that he probably just wanted for his family.”

Exactly how much has been saved in taxes because of the cemetery designation is unclear.

Additionally, three parcels of land receive a farmland tax exemption, a classification granted because some trees on the property are turned into mulch for the site’s flower beds, according to public records. One has an annual tax bill of $23.72 for 9.37 acres, according to public records. Two others have annual tax bills of $505.27 for 65.23 acres and $711.45 for 118.57 acres. Other golf course parcels not designated as farmland pay $61,931.03 on 76 acres and $399,681.44 on 243 acres per year, records show.

Questions about the tax-exempt status for private family- or member-only cemeteries are not new, said Deirdre Wheatley-Liss, a tax attorney with Porzio, Bromberg & Newman in Morristown. She cited cases from the 1970s against the Rockefeller and DuPont families brought by the IRS, which challenged the tax-exempt status of private family cemeteries. The IRS lost.

Experts also said cemeteries are highly regulated and cannot be used for profit.

“All of the income of a cemetery has to be used to pay for the maintenance, upkeep and operations of the cemetery,” Toth said.

Representatives for the Trump family, the Trump Organization, the Trump Family Trust and the golf course did not respond to inquiries about the tax status of the cemetery. Bedminster’s mayor, town council and land use board administrator also didn’t respond.

But a Trump Organization representative told Fortune that it was “truly evil” to say that Ivana Trump’s final resting place was a way to avoid taxes.


The proposal for a cemetery at the golf course dates back 15 years.

It started in 2007, when Trump said he wanted to build a mausoleum for himself at the golf club.

“It’s never something you like to think about, but it makes sense,” he told the New York Post back then. “This is such beautiful land, and Bedminster is one of the richest places in the country.”

The original plan was expansive, with stone construction and four obelisks reaching 19 feet high, records show.

Officials in Bedminster weren’t convinced at the time that such a structure would blend into the landscape, and they were concerned that tourists and trespassers might make it a destination, The Washington Post reported.

So Trump changed his proposal to something more adaptable, which he called a “mausoleum/chapel” that could also serve as a wedding venue.

“Give me a break. Give me a break,” a town official recalling the proposal told the Washington Post in 2017. “Why would anyone ever get married in a building with no windows?”

Five years after the proposal for the mausoleum/chapel, Trump came back with another plan for 1,000 plots, including one for him, records show.

But again, the town disapproved.

Trump countered once again, this time for a more modest 10-plot cemetery, just for family members.

They would be used for “only the good Trumps,” said Ed Russo, who represented Trump’s cemetery interests at the time, during a Bedminster land use board meeting, according to a video of the meeting. Russo did not respond to requests for comment.

The cemetery would take up 5,700 square feet of the 500-plus acre golf club, documents show.

The town ultimately approved in late 2014, as did the state cemetery board, which authorized the Trump Family Trust, called TFT in some state records, to operate the cemetery.

Later, Trump said he may prefer to be buried in Florida, according to a statement Russo made to the land use board. Officials in Palm Beach, Florida, home to Trump’s Mar-a-Lago, didn’t respond to questions about whether the former president has initiated proceedings to establish a cemetery there.

But back in New Jersey, Trump returned to the board the following year to make additions to the 10-plot cemetery plan, adding 284 more plots that would be sold, documents show.

The plots would be “primarily for residents of Bedminster Township, veterans who have contact with Bedminster Township and members of the Trump National Golf Club,” Russo told the board.

The plan was approved unanimously by Bedminster officials, records show.

To date, the Trump Family Trust hasn’t applied to the state for approval of the additional 284 plots, the Division of Consumer Affairs said on behalf of the cemetery board.

If it did and if it was approved, the tax benefits would only apply to the land used for the cemetery, per state law.

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Vinessa Erminio is the research editor for NJ Advance Media.

Full breakdown of Trump Bedminster's LIV Golf Invitational Series prize money payout

BEDMINSTER, N.J. — Jediah Morgan finished this week at 16 over, 27 shots behind winner Henrik Stenson at the LIV Golf Invitational Series event at Trump National Golf Club Bedminster, and for his efforts he’ll take home $120,000.Welcome to golf’s new era.Stenson won by two shots at 11 under and earned a whopping $4 million. Since turning pro in 1999, Stenson has eclipsed the $4 million mark just twice in his PGA Tour career. Dustin Johnson and his 4 Aces GC ran away with the team title by eight shots at 25 und...

BEDMINSTER, N.J. — Jediah Morgan finished this week at 16 over, 27 shots behind winner Henrik Stenson at the LIV Golf Invitational Series event at Trump National Golf Club Bedminster, and for his efforts he’ll take home $120,000.

Welcome to golf’s new era.

Stenson won by two shots at 11 under and earned a whopping $4 million. Since turning pro in 1999, Stenson has eclipsed the $4 million mark just twice in his PGA Tour career. Dustin Johnson and his 4 Aces GC ran away with the team title by eight shots at 25 under, earning his teammates Patrick Reed, Talor Gooch and Pat Perez $750,000 each. The team also won in Portland last month.

Chief among LIV Golf’s selling points is the 54 hole format with team and individual champions, as well as the millions and millions of dollars up for grabs. Check out the full prize money payouts for each player in Bedminster.

Position Player Score Earnings
1 Henrik Stenson -11 $4,000,000
T2 Matthew Wolff -9 $1,812,500
T2 Dustin Johnson -9 $1,812,500
4 Carlos Ortiz -8 $1,050,000
5 Patrick Reed -7 $975,000
T6 Paul Casey -4 $648,000
T6 Sergio Garcia -4 $648,000
T6 Turk Pettit -4 $648,000
T6 Lee Westwood -4 $648,000
T6 Talor Gooch -4 $648,000
T11 Brooks Koepka -3 $495,000
T11 Martin Kaymer -3 $495,000
T13 Branden Grace -2 $293,333
T13 Ian Poulter -2 $293,333
T13 Phachara Khongwatmai -2 $293,333
16 Sam Horsfield -1 $240,000
T17 Chase Koepka E $229,000
T17 Charl Schwartzel E $229,000
T19 Matt Jones 1 $200,000
T19 Louis Oosthuizen 1 $200,000
T19 Justin Harding 1 $200,000
22 Travis Smyth 2 $172,000
T23 Shaun Norris 3 $168,000
T23 Eugenio Lopez-Chacarra 3 $168,000
T23 Peter Uihlein 3 $168,000
T26 Laurie Canter 4 $160,000
T26 James Piot 4 $160,000
T26 Jinichiro Kozuma 4 $160,000
T26 Jason Kokrak 4 $160,000
T31 Hudson Swafford 5 $151,000
T31 Pat Perez 5 $151,000
T31 Bernd Wiesberger 5 $151,000
35 Phil Mickelson 6 $146,000
T36 Sadom Kaewkanjana 7 $141,000
T36 Ryosuke Kinoshita 7 $141,000
T36 Kevin Na 7 $141,000
T40 Abraham Ancer 8 $135,000
T40 Richard Bland 8 $135,000
T42 David Puig 9 $131,000
T42 Scott Vincent 9 $131,000
T44 Yuki Inamori 10 $127,000
46 Wade Ormsby 11 $124,000
47 Hideto Tanihara 12 $122,000
48 Jediah Morgan 16 $120,000

LIV Golf Bedminster field 2022: Full list of golfers at Trump National Golf Club in New Jersey

The ever-controversial LIV Golf Invitational Series will return July 29 with 12 teams and 48 golfers. Those teams were determined July 26 via draft.LIV Golf Portland featured the debuts of Brooks Koepka and Bryson DeChambeau, among others. Similarly, LIV Golf Bedminster will feature the debuts of Jason Kokrak and Henrik Stenson, among others.Phil Mickelson and Dustin Johnson were among the early defectors from the PGA Tour to the upstart league. The PGA Tour has indefinitely suspended all players who have joined LIV Golf....

The ever-controversial LIV Golf Invitational Series will return July 29 with 12 teams and 48 golfers. Those teams were determined July 26 via draft.

LIV Golf Portland featured the debuts of Brooks Koepka and Bryson DeChambeau, among others. Similarly, LIV Golf Bedminster will feature the debuts of Jason Kokrak and Henrik Stenson, among others.

Phil Mickelson and Dustin Johnson were among the early defectors from the PGA Tour to the upstart league. The PGA Tour has indefinitely suspended all players who have joined LIV Golf.

That hasn't dissuaded players from joining moving to the new series, with hefty purses and reduced travel proving to be too much to resist.

MORE: Who is playing LIV Golf? Updated list of PGA Tour defectors

Here is a list of players who will be competing in LIV Golf Bedminster at Trump National Golf Club in Bedminster, N.J.

LIV Golf Bedminster field 2022

LIV Golf Bedminster will feature 48 golfers, 45 of whom have been announced. Branden Grace won the previous event, LIV Golf Portland at Pumpkin Ridge. Carlos Ortiz will be playing after taking Grace down to the wire.

Here's the full list of golfers taking part in the 2022 LIV Golf Bedminster event.

Name Country
Abraham Ancer Mexico
Richard Bland England
Laurie Canter England
Paul Casey England
Eugenio Chacarra Spain
Bryson DeChambeau USA
Sergio Garcia Spain
Talor Gooch USA
Branden Grace South Africa
Justin Harding South Africa
Sam Horsfield England
Yuki Inamori Japan
Dustin Johnson USA
Matt Jones Australia
Sadom Kaewkanjana Thailand
Martin Kaymer Germany
Phachara Khongwatmai Thailand
Ryosuke Kinoshita Japan
Brooks Koepka USA
Chase Koepka USA
Jinichiro Kozuma Japan
Graeme McDowell N. Ireland
Phil Mickelson USA
Jediah Morgan Australia
Kevin Na USA
Shaun Norris South Africa
Louis Oosthuizen South Africa
Wade Ormsby Australia
Carlos Ortiz Mexico
Pat Perez USA
Turk Pettit USA
James Piot USA
Hennie Du Plessis South Africa
Ian Poulter England
David Puig Spain
Patrick Reed USA
Charl Schwartzel South Africa
Travis Smyth Australia
Hudson Swafford USA
Hideto Tanihara Japan
Peter Uihlein USA
Scott Vincent Zimbabwe
Lee Westwood England
Bernd Wiesberger Austria
Matthew Wolff USA
Henrik Stenson Sweden
Jason Kokrak USA
Charles Howell III USA

MORE: LIV Golf tour schedule 2022

LIV Golf Bedminster teams

The teams for LIV Golf are drafted. Here's a look at the full field.

Team Captain Player 2 Player 3 Player 4
Crushers GC Bryson DeChambeau Shaun Norris Paul Casey Charles Howell III
Stingers GC Louis Oosthuizen Charl Schwartzel Branden Grace Hennie Du Plessis
Iron Heads GC Kevin Na Sadom Kaewkanjana Phachara Khongwatmai Scott Vincent
Torque GC Hideto Tanihara Ryosuke Kinoshita Yuki Inamori Jinichiro Kozuma
Fireballs GC Sergio Garcia Abraham Ancer Carlos Ortiz Eugenio Chacarra
Hy Flyers GC Phil Mickelson Bernd Wiesberger Matthew Wolff Justin Harding
Majesticks GC Lee Westwood Ian Poulter Sam Horsfield Henrik Stenson
Smash GC Brooks Koepka Jason Kokrak Richard Bland Chase Koepka
Cleeks GC Martin Kaymer Graeme McDowell Laurie Canter David Puig
Punch GC Wade Ormsby Matt Jones Jediah Morgan Travis Smyth
Niblicks GC Hudson Swafford Peter Uihlein James Piot Turk Pettit
Aces GC Dustin Johnson Patrick Reed Talor Gooch Pat Perez

What is the LIV Bedminster purse?

LIV Golf will offer a $25 million purse for the 54-hole tournament, with the winner pocketing $4 million. Each member of the winning team will bring home an additional $750,000.

Below are the projected payouts for each 48-player tournament in the LIV Golf Invitational Series:

Any ties would be split evenly among the tied golfers. For example, if two golfers tie for second place, the second-place and third-place prizes would be combined and then split evenly between the two golfers.

How TikTok-Famous Shops Became New York City’s Most Popular Hangout Spots

Emma Rogue has been an avid thrifter all her life. As a kid, she stopped by a secondhand shop near her gymnastics club in Bedminster, NJ, every weekend to scour the racks for used clothes from brands like Abercrombie & Fitch and...

Emma Rogue has been an avid thrifter all her life. As a kid, she stopped by a secondhand shop near her gymnastics club in Bedminster, NJ, every weekend to scour the racks for used clothes from brands like Abercrombie & Fitch and Hollister instead of buying the pricier models at the local mall. A decade later, she turned her lifelong affinity for thrifting into one of Manhattan’s most popular vintage shops, Rogue.

The store, which just celebrated its one-year anniversary, is known not only for its vast selection of '90s and Y2K clothing, but as one of the city's most coveted hangout spots — both online and IRL. On the weekends, the Lower East Side-based shop, whose TikTok channel boasts over 170,000 followers, hosts pop-up events that draw the city’s Gen-Z crowd en masse. “I didn't really know what to expect,” she says of the overwhelming response. “I’m still winging everything.”


Emma Rogue in front of her Lower East Side vintage shop.



And the crowds keep growing. On a recent Saturday in July — when a heat wave and sweltering humidity is making Manhattan feel like a massive boiling pot — Rogue is wearing a black tank top with low-rise cargo shorts and a vintage Fendi Baguette bag to welcome customers to celebrate the store’s new capsule collection with Minxcenter. Outside the store, a man is handing out snow cones to attendees, who, despite the 90-degree temperatures, are decked out in the season’s top trends, from sheer tops and low-rise cargos to platform flip-flops and laced corsets.

For Rogue, this is the kind of scene that defines her space. Since opening in 2021, she’s hosted a myriad of events, including pop-up shops with brands like Brooklyn-based Could Be Maria and Izzy’s World, as well as creators like Paige Sechrist, not to mention welcoming celebrities like Post Malone and Gossip Girl’s Whitney Peak. “At this point, we’re also a venue,” she says.



The store’s success is part of a bigger phenomenon happening in New York’s thrift and vintage community. Alongside Rogue, other TikTok-famous stores have also become the most coveted places to shop, network, and hang out in IRL, including Tired Thrift — located in Brooklyn’s Greenpoint neighborhood, and owned by cousins Lediona Zharku, 23, and Elona Zharku, 22 — and Funny Pretty Nice — owned by Natalia Spotts, 26, with two locations in Manhattan’s East Village. In their quest to establish go-to spaces for curated vintage shopping, they’ve also reshaped what it means to be a brick-and-mortar store in the era of TikTok, creating communities that exist in the virtual and real worlds. “We like to say that we're a store for Gen Z, by Gen Z,” says Lediona Zharku.



What started as New York City’s vintage shopping scene in the 1960s, with hole-in-the-wall stores on Essex Street, has become a bonafide industry that ranges from chains like Beacon’s Closet and Buffalo Exchange to vintage shows like the Manhattan Vintage Show and A Current Affair and one-of-a-kind storefronts like Designer Revival. Pandemic lockdowns hit the thrifting scene hard, but a TikTok boom is helping popularize this landscape for a new generation: The hashtag #nycvintagestores has over 50 million views, while #nycvintage has 8 million views.



Scrolling through the stores’ TikTok and Instagram channels, it’s easy to see why crowds have flocked to them in search of treasures from yesteryear: Their feeds are rife with behind-the-scenes videos from the stores’ employees, on-the-street interviews about the latest trends, and ideas for how to style going-out tops, low-rise jeans, crochet pieces, and chunky accessories that have become eponymous of Gen Z fashion. Moreover, the channels have a personality of their own that position the owners and employees as cool, stylish kids you want to hang out with, as well as carry a piece of their fashion sense home.

“I think Gen Z likes to see there is someone who is sort of running the show,” says Spotts. This might explain why Rogue's interviews with her community generate over 30,000 views. It might also be the result of these conversations happening organically; whenever she’s at the store or during weekend pop-up events, she pulls customers aside to ask them questions like, “What’s your least favorite fashion trend right now?” and “What brand is an immediate turnoff?”



Designer Min Son from Minxcenter during the launch event for the brand's capsule collection with Rogue.


For stores like Tired Thrift and Funny Pretty Nice, the retail strategy has long relied on TikTok. That’s because, when the stores launched amid the pandemic, the social media platform was their only marketing medium.

Tired Thrift’s owners opened their location in November 2020 after years of selling at pop-up markets and online. Soon after, they posted a TikTok video giving a behind-the-scenes look at putting the shop together, from painting the murals to getting clothes in. The next day, there was a line out the door. “We didn’t know the power of TikTok until that video went viral,” says Elona Zharku, adding that two years later, they’ve grown to over 50,000 followers. “It was a game-changer.”


Spotts says that Funny Pretty Nice is also the brick-and-mortar manifestation of TikTok views — only, in her case, it’s her personal accounts that attract the most customers. “I think the real draw was to the community that I created versus the actual store,” says Spotts, who has over 130,000 followers on TikTok and nearly 45,000 followers on Instagram. “It was definitely what I was posting that was getting people in.”

For Spotts, her online branding is heavily intertwined with her shop’s, particularly because it was all born out of pop-up events she hosted in her apartment amid the pandemic. “It was a lot of people who were just very fresh on the scene, coming into their own, finding their own niches online,” she says. “I think that that created an incubation center.” Similarly to Spotts, Rogue has also cultivated an online presence that rivals her store’s, amassing nearly 45,000 followers on Instagram and almost half a million on TikTok. The tagline for her store’s TikTok channel simply reads: “Shop Rogue with Emma.”


Spotts sees this new wave of retail success as a continuation of the city’s long history of vintage shopping — with a twist — rather than a new phenomenon. “I think a lot of people were very surprised about this retail boom in New York City that is happening now, especially over the past couple of months,” she says. “I don’t think retail was ever dead, it was just not fun.”

As this new fashion community blossoms in New York City, the stores’ Gen Z owners are optimistic — not only about the future of secondhand shopping and the retail scene in New York but how their generation’s social media tools usher in a novel era for the city’s long-standing vintage fashion landscape. “I'm not 100% sure how this sort of boom is going for all of us,” says Spotts, “but hopefully it's going to be a permanent space where we can all stick around.”


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What readers think about golf's polarizing Saudi-backed LIV golf series | D'Angelo

LIV Golf is a blessing. It is entertaining and players have a right to play anywhere they wish. It was a necessary challenger to a PGA Tour that has monopolized the game and is run by a dictator.LIV Golf is nothing more than an exhibition with washed-up players and those who will never succeed on the tour, all of whom are...

LIV Golf is a blessing. It is entertaining and players have a right to play anywhere they wish. It was a necessary challenger to a PGA Tour that has monopolized the game and is run by a dictator.

LIV Golf is nothing more than an exhibition with washed-up players and those who will never succeed on the tour, all of whom are looking for a money grab and no longer want to compete against the best. Not to mention it is being used by Saudi Arabia as a form of "sportswashing" its horrific human rights history.

We are three events into this new venture headed by Greg Norman, and one thing we know: LIV Golf is as polarizing as anything we ever have seen in sports.

You either love it or hate it. There is no middle. Not unlike the direction this country has gone in the past decade. We have become two Americas: Right and Left. Red and Blue. Conspiracy theorists and realists.

Who's next to jump?: Speculation centers on Cameron Smith, three former Masters champions jumping to LIV Golf; What about Rickie Fowler?

And LIV has seized the opportunity to jump into the political divide. Just look at its most recent event, held last weekend at Donald Trump's club in Bedminster, New Jersey. The week turned into a MAGA rally with Trump leading the circus.

LIV appears to be here to stay — Saudi Arabia's Public Investment Fund is not going bankrupt. It has five events remaining this year, culminating with a $50 million purse at Trump's property in Doral in October.

Norman told The Palm Beach Post the field of 48 — which will be divided into 12 teams — is set for next year when LIV rebrands itself as the LIV Golf League. LIV's plan is to sell the teams with each being run as an independent business.

And more defections are coming. Rumors continue to swirl around Open champion Cameron Smith as well as Hideki Matsuyama and Adam Scott. Some could join before the next LIV event to be played outside Boston on Labor Day weekend.


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