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HRT - Hormone Replacement Therapy in Soho, NY

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HORMONE REPLACEMENT THERAPY for Women estrogen
What Causes Menopause

What Causes Menopause?

The most common reason for menopause is the natural decline in a female's reproductive hormones. However, menopause can also result from the following situations:

Oophorectomy: This surgery, which removes a woman's ovaries, causes immediate menopause. Symptoms and signs of menopause in this situation can be severe, as the hormonal changes happen abruptly.

Chemotherapy: Cancer treatments like chemotherapy can induce menopause quickly, causing symptoms to appear shortly after or even during treatment.

Ovarian Insufficiency: Also called premature ovarian failure, this condition is essentially premature menopause. It happens when a woman's ovaries quit functioning before the age of 40 and can stem from genetic factors and disease. Only 1% of women suffer from premature menopause, but HRT can help protect the heart, brain, and bones.

Depression

Depression

If you're a woman going through menopause and find that you have become increasingly depressed, you're not alone. It's estimated that 15% of women experience depression to some degree while going through menopause. What many women don't know is that depression can start during perimenopause, or the years leading up to menopause.

Depression can be hard to diagnose, especially during perimenopause and menopause. However, if you notice the following signs, it might be time to speak with a physician:

  • Mood Swings
  • Inappropriate Guilt
  • Chronic Fatigue
  • Too Much or Too Little Sleep
  • Lack of Interest in Life
  • Overwhelming Feelings

Remember, if you're experiencing depression, you're not weak or broken - you're going through a very regular emotional experience. The good news is that with proper treatment from your doctor, depression isn't a death sentence. And with HRT and anti-aging treatment for women, depression could be the catalyst you need to enjoy a new lease on life.

Hot Flashes

Hot Flashes

Hot flashes - they're one of the most well-known symptoms of menopause. Hot flashes are intense, sudden feelings of heat across a woman's upper body. Some last second, while others last minutes, making them incredibly inconvenient and uncomfortable for most women.

Symptoms of hot flashes include:

  • Sudden, Overwhelming Feeling of Heat
  • Anxiety
  • High Heart Rate
  • Headache
  • Nausea
  • Dizziness

Typically, hot flashes are caused by a lack of estrogen. Low estrogen levels negatively affect a woman's hypothalamus, the part of the brain that controls body temperature and appetite. Low estrogen levels cause the hypothalamus to incorrectly assume the body is too hot, dilating blood vessels to increase blood flow. Luckily, most women don't have to settle for the uncomfortable feelings that hot flashes cause. HRT treatments for women often stabilize hormones, lessening the effects of hot flashes and menopause in general.

Mood Swings

Mood Swings

Mood swings are common occurrences for most people - quick shifts from happy to angry and back again, triggered by a specific event. And while many people experience mood swings, they are particularly common for women going through menopause. That's because, during menopause, the female's hormones are often imbalanced. Hormone imbalances and mood swings go hand-in-hand, resulting in frequent mood changes and even symptoms like insomnia.

The rate of production of estrogen, a hormone that fluctuates during menopause, largely determines the rate of production the hormone serotonin, which regulates mood, causing mood swings.

Luckily, HRT and anti-aging treatments in Soho, NY for women work wonders for mood swings by regulating hormone levels like estrogen. With normal hormone levels, women around the world are now learning that they don't have to settle for mood swings during menopause.

Weight Gain

Weight Gain

Staying fit and healthy is hard for anyone living in modern America. However, for women with hormone imbalances during perimenopause or menopause, weight gain is even more serious. Luckily, HRT treatments for women coupled with a physician-led diet can help keep weight in check. But which hormones need to be regulated?

  • Estrogen: During menopause, estrogen levels are depleted. As such, the body must search for other sources of estrogen. Because estrogen is stored in fat, your body believes it should increase fat production during menopause. Estrogen also plays a big part in insulin resistance, which can make it even harder to lose weight and keep it off.
  • Progesterone: Progesterone levels are also depleted during menopause. Progesterone depletion causes bloating and water retention, while loss of testosterone limits the body's ability to burn calories.
  • Ongoing Stress: Stress makes our bodies think that food is hard to come by, putting our bodies in "survival mode". When this happens, cortisol production is altered. When cortisol timing changes, the energy in the bloodstream is diverted toward making fat. With chronic stress, this process repeatedly happens, causing extensive weight gain during menopause.
Low Libido

Low Libido

Lowered sexual desire - three words most men and women hate to hear. Unfortunately, for many women in perimenopausal and menopausal states, it's just a reality of life. Thankfully, today, HRT and anti-aging treatments Soho, NY can help women maintain a normal, healthy sex drive. But what causes low libido in women, especially as they get older?

The hormones responsible for low libido in women are progesterone, estrogen, and testosterone.

Progesterone production decreases during perimenopause, causing low sex drive in women. Lower progesterone production can also cause chronic fatigue, weight gain, and other symptoms. On the other hand, lower estrogen levels during menopause lead to vaginal dryness and even vaginal atrophy or loss of muscle tension.

Lastly, testosterone plays a role in lowered libido. And while testosterone is often grouped as a male hormone, it contributes to important health and regulatory functionality in women. A woman's testosterone serves to heighten sexual responses and enhances orgasms. When the ovaries are unable to produce sufficient levels of testosterone, it often results in a lowered sex drive.

Vaginal Dryness

Vaginal Dryness

Often uncomfortable and even painful, vaginal dryness is a serious problem for sexually active women. However, like hair loss in males, vaginal dryness is very common - almost 50% of women suffer from it during menopause.

Getting older is just a part of life, but that doesn't mean you have to settle for the side effects. HRT and anti-aging treatments for women correct vaginal dryness by re-balancing estrogen, progesterone, and testosterone. When supplemented with diet and healthy living, your vagina's secretions are normalized, causing discomfort to recede.

Fibroids

Fibroids

Uterine fibroids - they're perhaps the least-known symptom of menopause and hormone imbalances in women. That's because these growths on the uterus are often symptom-free. Unfortunately, these growths can be cancerous, presenting a danger for women as they age.

Many women will have fibroids at some point. Because they're symptomless, they're usually found during routine doctor exams. Some women only get one or two, while others may have large clusters of fibroids. Because fibroids are usually caused by hormone imbalances, hysterectomies have been used as a solution, forcing women into early menopause.

Advances in HRT and anti-aging medicine for women give females a safer, non-surgical option without having to experience menopause early. At Global Life Rejuvenation, our expert physicians will implement a customized HRT program to stabilize your hormones and reduce the risk of cancerous fibroid growth.

Endometriosis

Endometriosis

Endometriosis symptoms are much like the effects of PMS, and include pelvic pain, fatigue, cramping, and bloating. While doctors aren't entirely sure what causes this painful, uncomfortable condition, most agree that hormones - particularly xenoestrogens - play a factor.

Endometriosis symptoms are much like the effects of PMS and include pelvic pain, fatigue, cramping, and bloating. While doctors aren't entirely sure what causes this painful, uncomfortable condition, most agree that hormones - particularly xenoestrogens - play a factor.

Xenoestrogen is a hormone that is very similar to estrogen. Too much xenoestrogen is thought to stimulate endometrial tissue growth. HRT for women helps balance these hormones and, when used with a custom nutrition program, can provide relief for women across the U.S.

What is Sermorelin

What is Sermorelin?

Sermorelin is a synthetic hormone peptide, like GHRH, which triggers the release of growth hormones. When used under the care of a qualified physician, Sermorelin can help you lose weight, increase your energy levels, and help you feel much younger.

Benefits of Sermorelin

Benefits of Sermorelin

Human growth hormone (HGH) therapy has been used for years to treat hormone deficiencies. Unlike HGH, which directly replaces declining human growth hormone levels, Sermorelin addresses the underlying cause of decreased HGH, stimulating the pituitary gland naturally. This approach keeps the mechanisms of growth hormone production active.

  • Benefits of Sermorelin include:
  • Better Immune Function
  • Improved Physical Performance
  • More Growth Hormone Production
  • Less Body Fat
  • Build More Lean Muscle
  • Better Sleep
What is Ipamorelin

What is Ipamorelin?

Ipamorelin helps to release growth hormones in a person's body by mimicking a peptide called ghrelin. Ghrelin is one of three hormones which work together to regulate the growth hormone levels released by the pituitary gland. Because Ipamorelin stimulates the body to produce growth hormone, your body won't stop its natural growth hormone production, which occurs with synthetic HGH.

Ipamorelin causes growth hormone secretion that resembles natural release patterns rather than being constantly elevated from HGH. Because ipamorelin stimulates the natural production of growth hormone, our patients can use this treatment long-term with fewer health risks.

Benefits of Ipamorelin

Benefits of Ipamorelin

One of the biggest benefits of Ipamorelin is that it provides significant short and long-term benefits in age management therapies. Ipamorelin can boost a patient's overall health, wellbeing, and outlook on life.

When there is an increased concentration of growth hormone by the pituitary gland, there are positive benefits to the body. Some benefits include:

  • Powerful Anti-Aging Properties
  • More Muscle Mass
  • Less Unsightly Body Fat
  • Deep, Restful Sleep
  • Increased Athletic Performance
  • More Energy
  • Less Recovery Time for Training Sessions and Injuries
  • Enhanced Overall Wellness and Health
  • No Significant Increase in Cortisol

Your New, Youthful Lease on Life with HRT for Women

Whether you are considering our HRT and anti-aging treatments for women in Soho, NY, we are here to help. The first step to reclaiming your life begins by contacting Global Life Rejuvenation. Our friendly, knowledgeable HRT experts can help answer your questions and walk you through our procedures. From there, we'll figure out which treatments are right for you. Before you know it, you'll be well on your way to looking and feeling better than you have in years!

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Latest News in Soho, NY

Eataly’s Italian Kingdom Expands to SoHo

HeadlinerThis, the third Eataly in Manhattan, the ninth in the United States and the 49th worldwide, is more restaurant than food market. About half the 20,000-square-foot space, smaller than the Eataly locations in the Flatiron and financial districts, is taken up by a 200-seat dining room and bar, generously windowed, with a brick wall and a bar done in natural wood. Just past the restaurant is the cafe, a casual all-day coffee bar with tables serving pastries, breakfast fare and other light food like Roman-style pizza alla pala. ...

Headliner

This, the third Eataly in Manhattan, the ninth in the United States and the 49th worldwide, is more restaurant than food market. About half the 20,000-square-foot space, smaller than the Eataly locations in the Flatiron and financial districts, is taken up by a 200-seat dining room and bar, generously windowed, with a brick wall and a bar done in natural wood. Just past the restaurant is the cafe, a casual all-day coffee bar with tables serving pastries, breakfast fare and other light food like Roman-style pizza alla pala. Unlike the usual Eataly template, there are no dining counters in the retail food departments like the pizzeria or butcher. The restaurant’s wine list and menu are thoroughly Italian, with beef carpaccio, cold seafood salad, radicchio salad, tagliatelle Bolognese, rigatoni carbonara, lasagna with mushroom ragù and various pizzas. The market side of the establishment sells groceries like sauces, oils, pastas and condiments, including some newly anointed with Eataly’s private label. Fresh food like produce, meats, seafood, cheeses and charcuterie is all prepackaged. Tommaso Brusò, the new chief executive of Eataly North America, said another 20 Eatalys are planned for North America in the next five years. And while they’re at it, they will also be expanding the Flatiron district store next spring. (Opens Nov. 25)

200 Lafayette Street (Broome Street), eataly.com.

Opening

Formerly takeout-only and based in Sunnyside, Queens, this plant-based Caribbean spot has become a proper restaurant in Williamsburg, Brooklyn. It’s by the chef and owner Yesenia Ramdass, whose cooking is inspired by her family’s Dominican heritage and the Trinidadian background of her husband, Randy Ramdass. There are 30 seats and six bar perches in the space, which is done with straw and green for an island feel. The menu showcases jerk barbecued mushrooms in a yellow rice ball, mashed yucca with king oyster mushroom “scallops,” a sweet plantain boat stuffed with lentils and cabbage slaw, Yuh Motha’s mofongo with lion’s mane mushrooms and cream sauce and arroz con leche rice pudding made with cashew milk. There’s takeout and delivery. (Wednesday)

234 Union Avenue (Meserole Street), Williamsburg, Brooklyn, 212-271-0110, healthyasamotha.com.

John McDonald has joined forces with Stephen Hanson, another restaurateur, to open this minimalist burger stall in an Urbanspace food hall. The menu offers but two choices: the Classic, like the one you’d have found at Mr. McDonald’s Burger & Barrel, now closed, with cheese, lettuce and tomato; and the Bash Burger, also a four-ounce patty with the addition of bacon, onion jam and shaved pickles, and so named because it has repeatedly taken first place in the New York City Wine & Food festival’s burger bash contest. Fries, fountain drinks, beer, wine and cocktails are served.

Urbanspace Vanderbilt, 230 Park Avenue (45th Street), bashburger.com.

The finishing touches are complete and this new luxury lounge on the lower level of the RH Guesthouse in the meatpacking district has opened. Tuna cornets, brioche lobster rolls, seafood and meat tartares, and potatoes all come with scoops of Petrossian caviar; menu items start at $40. And if you prefer your caviar neat, with the usual accouterments, it’s served that way too. Champagnes are offered by the glass, half-bottle and bottle and there are cocktails as well. The chairman of RH, Gary Friedman, has plans to open more of these jewel boxes, in London, Paris and Aspen, Colo.

RH Guesthouse New York, 55 Gansevoort Street (Greenwich Street), 212-201-0867, rhguesthouse.com.

Put those Uggs on your feet and bundle up. As winter approaches, Jean-Georges Vongerichten is ready for you on the Upper East Side. He has turned part of his sidewalk dining complex at the Mark Hotel into a chalet with heaters, faux sheepskin throws, checked tablecloths and knotty wood walls decorated with snowshoes, a sled and skis. The menu is more Matterhorn than Madison Avenue with lentil soup, onion tart, a copious cheese fondue, veal tenderloin with spaetzle, and arctic char, a fish that’s also native to Lake Geneva where it’s called omble chevalier. Desserts include a Mont Blanc, and the wine list is Swiss. “I’m so happy to finally be able to do this,” said the chef, Pierre Schutz, who has worked in Vongerichten restaurants for decades and is Swiss, from Lausanne.

The Israeli chef Eyal Shani has converted his North Miznon restaurant into this, his first kosher restaurant in the United States. The menu will feature charred beetroot carpaccio with a horseradish topping, latkes, a chicken schnitzel and grouper shawarma. It will observe the Sabbath and be closed from Friday sundown to Saturday sundown. (Saturday)

Pizzas, round and square with more than 10 pies take center stage, along with assorted vegetables and snacks like pepperoni meatballs at this new concept from Corner Table Restaurants, best known for the Smith. Dinner is served now, and an all-day menu will follow. There’s a full bar. (Wednesday)

Inside Nowadays, an event space, Fernando Adan and Maria Bravo, a husband and wife from Puebla, Mexico, have opened this homage to their roots. Their menu includes pozole, ensalada de nopales, chicken in a dark mole sauce, ribs in green sauce, several tacos and chapulines, crisply toasted grasshoppers with lime, salt and chile flakes. Tequila and mezcal dominate the drinks list.

56-06 Cooper Avenue (Irving Avenue), Ridgewood, Queens, thezumbador.co.

The restaurateurs Syed Haider and Abdul Rocky are opening this Northern Indian spot just beyond the Little India neighborhood in Manhattan. It serves a long roster of popular meat, seafood, vegetable and rice dishes, and breads by the chef de cuisine Ashish Negi, formerly at Utsav. Vijay Bhargava, who was the executive chef at Raga, is consulting. (Wednesday)

The cocktail experts at Maison Premiere, in Williamsburg, Brooklyn, have crossed the river to open this plush lounge with drinks that deploy some unusual spirits, like Singani, bacanora, raicilla, moscato chinato. Food is on the horizon. (Wednesday)

105 Rivington Street (Ludlow Street), tigrenyc.com.

This lounge and restaurant in the historic Renwick Hotel, serving inventive and classic cocktails, is done with 1960s Mad Men-era swank and polish. Food from a kitchen fueled with wood includes duck fat fries, grilled prawns with Calabrian chile butter, a French onion burger and vegetable shawarma.

Branches

A new Brooklyn Heights location of the Cobble Hill cafe and market has opened in the former Cranberry’s, a neighborhood favorite.

The Great Moves Into NYC’s SoHo With New Store as Part of Retail Expansion Strategy

NEW YORK — The Great, L.A.’s advanced contemporary fashion and lifestyle brand, has moved into New York, bringing along its West Coast sensibility.On Thursday, the brand opened its largest unit yet — a 1,800-square-foot store at 480 Broome Street, near such retailers as Celine, Isabel Marant, Moussy, and Cult Gaia.Cofounded by Emily Current and Meritt Elliott, The Great has six other store...

NEW YORK — The Great, L.A.’s advanced contemporary fashion and lifestyle brand, has moved into New York, bringing along its West Coast sensibility.

On Thursday, the brand opened its largest unit yet — a 1,800-square-foot store at 480 Broome Street, near such retailers as Celine, Isabel Marant, Moussy, and Cult Gaia.

Cofounded by Emily Current and Meritt Elliott, The Great has six other stores, all in California, in Newport Beach, Marin Country Mart in Larkspur, Studio City, Venice, West Hollywood, and San Diego.

“We are excited to expand our retail footprint, and New York was the next logical next step,” said Elliott, who was interviewed with Current at the new store. “We have a great customer base here and not a ton of points where people can actually try on and feel the product. Our love of fashion was really molded here. We would come here during fashion weeks and as stylists and also vintage shopping. We’ve always dreamed about having a presence here.”

Elliott said their goal for the New York store is to generate between $2 million and $3 million in the first year. Retail prices in the store range from $80 for T-shirts to $900 for the leather pieces. The average retail price point in their stores is $325. New deliveries will arrive every month.

The company has an aggressive retail rollout plan in 2024, and their next store will open in Montecito, Calif., in the summer of 2024. “We’re on track to meet our 10-store plan,” said Current.

The designers, who met at UCLA and bonded over bell-bottoms, have been partners in fashion for nearly two decades, from red carpet styling to launching their eponymous Current/Elliott boyfriend denim line with cofounder Serge Azria (where they worked from 2008 to 2012), to creating the casual Americana-focused The Great in 2015.

The lived-in space, which was created in five weeks, offers women’s, men’s and children’s apparel and gifts. The founders worked closely with interior designer and friend Brigette Romanek of Romanek Design Studio, who has designed all their stores.

Current noted that The Great is wholesaled in 300 specialty stores domestically, as well as retailers such as Nordstrom, Shopbop, Saks, and Net-a-porter. In New York, the brand sells Edit and Otte. Key European wholesale accounts are McMarket (TheCorner.com) in Monte Carlo, Monaco; Batalia in Saint-Tropez; and 2 Soeurs in Braahdaat, Belgium. The company employs 70 people.

At retail, The Great is often merchandised near such brands as Ulla Johnson, Sea, Nili Lotan and Isabel Marant at major stores. “We all sort of pick a different box in the lifestyle of women,” said Current.

According to Current, their philosophy on dressing is very inclusive and multigenerational. “We’re hoping that moms and daughters come in. We really have an expansive customer,” she said. Coming from a stylist background, they’re hoping that people will find a way to incorporate The Great’s looks in different ways into their wardrobes. “We are the core customer because we are women who are mothers who work and we want to be in clothes that we can wear all day long, from meetings to pick-up to all the things we do as dynamic women. I think a lot of our customers are in our world, like working women,” said Current.

Seventy percent of The Great is manufactured in the U.S. and the brand has a robust knit program that ranges from women’s to men’s to kids. “We have a lot of Cotton First noble fiber type of clothing which tends to lean casual. Just the way women dress these days is they throw a sweatshirt under a suit, or you put their T-shirt with a party skirt. We do have suiting and other collection pieces, silks, cashmeres, but definitely being comfortable no matter if you’re dressy or casual is a core tenant of the brand,” said Current.

“We’re really known for our knits,” said Current. “Our college sweatshirts, our boxy crew, they’re kind of cult-y favorites which people buy packs of three or buy multiples. Every season we do this beautiful garment-dyed program in Los Angeles. Our core knit program is cream and gray, but we do these beautiful color palette and color runs and it’s great for family dressing, especially this time of year. We do customization,” said Current. Elliott added that they do vintage novelty-inspired sweaters, and she imagines those will do well in New York. They also do fleecy textured coats.

Describing how the executives divvy up responsibilities, Current said, “We’re very much collaborators. We’ll meet to kick things off and then we’ll take our paths and work really intuitively. It’s really wonderful. We’re the co-CEOs and cofounders, but we really work on the creative direction for anything that’s customer-facing, whether working with our designer on the store design to marketing, PR, as well as the product,” said Current.

As for whether there are any other categories they’re interested in developing, Current said, “We’re really in the process of expanding our outdoors [offering]. It’s called The Great Outdoors. We have technical down outerwear and technical fleece. As we get into the summer/spring season, there’s more hiking apparel.”

The Great has a multiseason collaboration for footwear with Birkenstock, and produced some knits to go along with the footwear. It launched Nov. 14. Other collaborations for footwear and leather goods are coming. The Great has had a partnership with William-Sonoma for almost a decade. “At some point, we see there is opportunity for us to continue the lifestyle into more home goods,” said Current. The brand has a new collaboration in January with smallable.com, a French company that specializes in fashion and home decor for families.

Sizes in the store range from 0-5, and the pants have numbered sizing. “We love that someone can buy something really shrunken or oversized. We size in a really loose way. You’re not associating with one woman’s size. You can pick your own aesthetic,” said Current.

Current said they named the company The Great, which she said felt really liberating since they were doing it on their own. They will use the term for numerous categories, such as The Great Outdoors, The Great Man, The Great Sleep.

Each aspect of the store is designed to mirror the brand’s principles, fusing the essence of the West Coast lifestyle with the vibrant atmosphere of New York. The natural light is contrasted with warm green-blue walls, offering a cozy environmental homage to the mountainscapes of California.

“We want to create an environment that sort of felt like a home,” Elliott said. “Everything is tactile, you want to touch and feel. The sense of discovery and delight…we want this place to be a destination for somebody after a long week, or bringing someone in town, or getting a gift. It doesn’t just feel like you’ve entered the website. Everything has dimension and layer and a story behind it. All of a sudden you can find yourself buying something for your kid, or something for your home or a gift, on top of what you came for.”

The walls of the New York store feature a limewashed texture by Portola Paints, which mirrors the highs and lows of the brand’s garment-dyeing process. The team incorporated custom brass fixtures throughout the store, a tribute to the brass rivets found on vintage denim. Custom tables are inlaid with vintage fabric and traditional ticking striped fabric adds a touch of nostalgia to the changing room curtains. The store also features handmade Moroccan lighting and vintage rugs, with a variety of seating vignettes for customers.

A key element of the store is the selection of vintage collectibles. There are vases and bowls that hold custom bandanas and apothecary findings and stacks of coffee table books. Beyond clothing, there’s an array of sourced treasures, whether for the home or a new baby.

“Watching Emily and Meritt build their business together has been inspiring, and I am grateful to have played a role in the expansion to New York by joining them to design The Great on Broome Street,” said Romenek, the interior designer. “The people, sights, colors and energy of the city guided me throughout this design process to build a home for the West Coast-founded brand here in downtown Manhattan.”

The store, which has four changing rooms and will be open seven days a week, features the brand’s holiday 2023 ready-to-wear collection.

Cartier Opens New Boutique In New York’s SoHo Neighborhood

Cartier on Saturday opened its newest boutique in New York, located at 102 Greene Street in the city’s SoHo neighborhood.Cartier has a storied history in New York. Some of the brand’s most iconic jewels were created in the city during the 1960s and ’70s. Aldo Cipullo – a New York resident – designed the Cartier Love and Juste un Clou bracelets, reflective of the sleek, architectural minimalism that prevailed in this period. The designs persist as some of Cartier's most coveted creations.“It&r...

Cartier on Saturday opened its newest boutique in New York, located at 102 Greene Street in the city’s SoHo neighborhood.

Cartier has a storied history in New York. Some of the brand’s most iconic jewels were created in the city during the 1960s and ’70s. Aldo Cipullo – a New York resident – designed the Cartier Love and Juste un Clou bracelets, reflective of the sleek, architectural minimalism that prevailed in this period. The designs persist as some of Cartier's most coveted creations.

“It’s impossible to speak of Cartier’s history without mentioning New York,” Walter Bolognino, Cartier’s North America president and CEO said in a statement. “We’ve had a presence in this city for more than 100 years. Opening our SoHo boutique represents another chapter in our New York story.”

The location has a history of its own. It was completed in 1881 by architect Henry Fernbach, whose French-inspired cast iron designs proliferated in SoHo in the late nineteenth century. The building is located in a landmarked area of the neighborhood now referred to as the “Cast Iron Historic District.”

The entrance reveals what Cartier refers to as its “gallery,” dedicated to product offerings and care service. The second floor of the boutique – what Cartier calls the “speakeasy” – boasts a green marble bar coupled with lounge seating, offering its clients a more personalized way to engage with its watches and jewels while enjoying hospitality service. The loft on the third floor recalls historic downtown spaces that doubled as studios and living quarters for creatives in postwar New York. It has a living room, dining room and library. The fourth-floor terrace and rooftop garden will be open to guests in Spring 2024.

The boutique offers a full range of Cartier’s creations, including jewelry, fine jewelry, watches, leather goods and fragrances. Several other items are placed in Cartier’s “Art of Living” product category Cartier, which refers to a myriad of personal products and art objects in the Cartier style. Writing instruments, trinket trays, scented candles; and other items, such as snow globes and blankets can be found here.

There will be a few exclusive designs representing the connections between Cartier and New York. For example, a limited-edition Écrou bracelet, in brushed black PVD-finish rose gold with bolts paved with 180 brilliant-cut brown diamonds created in 1970s New York will be part of the offerings. In watchmaking, a limited-edition Panthère de Cartier timepiece in rose gold, set with brown brilliant-cut diamonds and punctuated with a sparkling charcoal grey grained dial, is an iconic design reborn for Cartier SoHo. There will also be special-edition Cartier Eyewear and custom stationery, featuring the emblematic panthère, complete SoHo’s offerings.

Paris-based architectural firm Studioparisien led the design project, creating a contemporary aesthetic in the four-story loft that “weds Cartier’s timeless design codes with SoHo’s legacy of industry and creativity,” the company said. Custom artworks include straw marquetry panels by Studio François Mascarello, a wall hanging by Atelier Antonin Anzil and a mural of the Maison’s emblematic panther. They are designed to complement the building’s original cast iron ceilings, columns and barrel skylight. The main entrance, though re-centered, retains the iconic 14-foot iron door designed by William Tarr, sculptor and former tenant of the address in the 1960s and ’70s. The rooftop garden and ground floor patio were designed by Rewild Landscape, a landscape and urban design studio based in New York and the Hamptons.

The new boutique complements Cartier’s other retail locations in New York, which include a store in the Hudson Yards mall, and the historic Fifth Avenue Maison. A private home acquired by Cartier in 1917 in exchange for an exceptional pearl necklace. The New York flagship underwent a redesign led by architectural designer Laura Gonzalez.

A Royally Good Restaurant—Principe In Soho Is New York’s New Italian Hotspot

What do you get when you cross two alums of the fine dining pantheon The Modern with the finest Italian seafood, creative cocktails and deep and esoteric wine list all in a gorgeously chic Soho setting? Say hello to Principe, which is fast becoming everyone's new favorite downtown destination.Set in a building that was former...

What do you get when you cross two alums of the fine dining pantheon The Modern with the finest Italian seafood, creative cocktails and deep and esoteric wine list all in a gorgeously chic Soho setting? Say hello to Principe, which is fast becoming everyone's new favorite downtown destination.

Set in a building that was formerly a National Geographic art gallery, Principe, from Chef Abram Bissell and Managing Partner Tony Carson, is a stunning addition to New York's thriving Italian dining scene. What's so remarkable about the restaurant is that it does what few Soho eateries have managed to achieve, and that's to reflect the neighborhood in which it resides.

Long the artistic and cultural heart of New York City, Soho, with its art galleries, cobblestoned streets, and cast-iron buildings, represents a crossroads where old meets new, form meets function, and style meets substance. Consider that Principe's calling card.

The restaurant is a mix of design styles, with undulating cement walls, wooden rafters, golden velvet banquette seating, soothing blue and green walls and one of the most eye-catching chandeliers in the city.

S

tart your meal with a selection of specialties from Principe's raw bar. What Bissel does is deceptively simple, letting seafood largely speak for itself but complementing these jewels from the ocean with a thoughtful selection of sauces and preparations. Red prawns shine with a bright and zingy coriander and jalapeno sauce, lobster salad is beautifully balanced with freshly grated horseradish and served in lettuce cups, and snow crab claws are gently enhanced with a piquant citrus drizzle.

Pastas at Principe are like a trip to the Amalfi Coast. Rock Shrimp Mafaldine with Sugo Bianco is as richly decadent a bowl of pasta as one can get while the vibrant Basil Tortellini in Brown Butter Brodo is the kind of dish for which cold winter evenings were invented.

Main courses are no less appealing: an olive-crusted, baked branzino is served fully deboned, a roasted lobster is complemented by earthy matsutake mushrooms, and there’s a juicy, crispy chicken and a meaty, wonderfully gamey grilled duck with plums and foie gras.

By this point, one could be forgiven for foregoing dessert, but that would be a mistake. Desserts at Principe are playful throwbacks to childhood favorites and include a milk and cookies ice cream sandwich that eats like a giant frozen Oreo. Then there are the lemon meringue popsicles that evoke memories of the Good Humor bars from our school going days.

The bottom line here is that Principe warrants some serious attention and more than worth a trip.

H&M Returns to SoHo NYC With New Store Concept

H&M has opened a new concept store packed with retail technology and secondhand items.The new store includes smart mirrors, mobile checkout, and RFID, as well as a shop-in-shop featuring curated secondhand pieces — a first for the brand in North America.Located at 591 Broadway in New York City's SoHo neighborhood, the nearly 10,000-square-foot store features an assortment of womenswear inside curated to mirror the neighborhood with fashionable and trend-driven products, as well as a diverse assortment.The store...

H&M has opened a new concept store packed with retail technology and secondhand items.

The new store includes smart mirrors, mobile checkout, and RFID, as well as a shop-in-shop featuring curated secondhand pieces — a first for the brand in North America.

Located at 591 Broadway in New York City's SoHo neighborhood, the nearly 10,000-square-foot store features an assortment of womenswear inside curated to mirror the neighborhood with fashionable and trend-driven products, as well as a diverse assortment.

The store experience includes improved service features, such as the option for mobile checkout from anywhere in the store.

Smart mirrors in fitting rooms identify customers' products, including the size and color, and provide personalized product or styling recommendations. The mirrors also allow for items to be requested and brought to fitting room cabins by a sales associate.

Shoppers have the option to choose in-store pickup of online orders at one of H&M SoHo's lockers, making order retrieval easy for New Yorkers on the go.

The store also runs on RFID-enabled systems, which allow for stock accuracy and location, plus faster and more efficient replenishment from stockroom to the salesfloor.

Tapping into the secondhand movement, H&M SoHo's new "Pre-Loved" shop-in-shop will offer trendy secondhand garments, the first H&M store in North America to do so. From February 7th, New York based seller of designer vintage clothing and accessories James Veloria will also curate select pieces to add to the "Pre-Loved" offering.

"After premiering our first U.S. secondhand platform "H&M Pre-Loved" online last year, we are thrilled to build on this offering by launching H&M SoHo with the first secondhand shop-in-shop in North America," says Linda Li, head of customer activation and marketing, H&M Americas. "Providing our customers the fashion they crave in a new store that is inspiring, and tech driven, is exactly where we want to be as a brand to achieve our goal of liberating fashion for the many."

The store was designed by the brand's in-house architecture team and takes inspiration from the aesthetic of the neighborhood's renowned art galleries.

"This new location marks our return to SoHo, a neighborhood which continues to be an epicenter of fashion and style," says Carlos Duarte, president of H&M Americas. "We've been testing new store concepts in NYC, such as our recent H&M Williamsburg store experience, with the aim of building the best, elevated shopping experience for our customers. We're excited to bring H&M SoHo to life through curated, trend driven products as well as a new secondhand offering, all in a sleek and inspiring store that fits seamlessly into the fabric of the neighborhood."

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